Optimizing your Google Business Profile (GBP) is one of the most essential steps in improving your dental practice’s search engine optimization (SEO). Whenever someone uses Google to look for a dentist near them, the first results they see are going to be three Google Business Profile listings, known as the Google 3-Pack. Showing up in […]
Attracting more new patients every month is most likely a fundamental goal for your dental office. Generally, when individuals look for a new dentist, they will reach out to family or friends for a recommendation. If this recommendation does not pan out, the next place they will look a majority of the time is Google… […]
As the digital marketing industry continues to grow and evolve, it’s getting harder and harder to deny the fact that having an online presence is integral to the success of your dental practice. Whether you choose to work with an agency like us, have one of your staff members support your digital marketing efforts, or […]
A website is the most critical piece of marketing equipment that your dental office has working for it. A powerful website not only provides your dental office’s first impression to new patients it is also the critical component to converting calls and online appointment requests. While websites are an integral marketing tool for your practice, […]
It is challenging for even the best digital marketing plan to be successful if your online reputation is negative. Potential patients are looking at your business on Google now more than ever before. When they book an appointment with you they can be easily influenced by negative (and positive) reviews. If your business has negative […]
Your marketing strategy sets the foundation for the success of your practice and helps you bring in new patients; however, it is essential to ensure the method you choose is geared towards helping you reach your goals. Your marketing strategy will help you determine your target market and the marketing channels you need to be […]
The Covid-19 pandemic has impacted almost all industries, one way or another, and dentistry is no exception. For the dental industry, this, unfortunately, means that many of your patients are choosing to delay coming back to your dental office for their regular hygiene and check-up appointments. Here are some things you need to be […]