POD Marketing has acquired Dental Growth Strategies, a Calgary-based agency specializing in dental practice marketing—providing various solutions including website development, digital advertising, and social media management. The newly acquired Dental Growth Strategies brand will fall beside POD Marketing’s current dental division, SmileShop Dental Marketing. “We are exceptionally excited to bring Dental Growth Strategies into the […]
POD Marketing has acquired Dental Growth Strategies, a Calgary-based agency specializing in dental practice marketing—providing various solutions including website development, digital advertising, and social media management. The newly acquired Dental Growth Strategies brand will fall beside POD Marketing’s current dental division, SmileShop Dental Marketing. “We are exceptionally excited to bring Dental Growth Strategies into the […]
Dental marketing is an already dynamic field, and with the introduction of AI, you can expect to see a lot of changes coming down the pipe. The question is, “How will AI change dental marketing?” Staying ahead of the curve may seem like a daunting feat, but keeping up to date with the latest trends […]
Paid advertising on social media has become an essential strategy for enhancing brand awareness and driving valuable leads. However, achieving success with your paid social media ads requires effective planning and execution. In this article, we will guide you through five crucial steps to ensure the success of your paid social media campaigns. Step 1: […]
As a dental practice, you rely on effective communication to build relationships with your patients and keep your business thriving. One of the most important forms of communication is email. Whether you’re sending appointment reminders, follow-up messages, or marketing materials, your emails need to be clear, concise, and professional. In this article, we’ll provide you […]
Your goal is to attract patients to your practice for their dental needs. It’s much easier to do that when your marketing is effectively managed. With a plethora of marketing channels to choose from, it can feel overwhelming to create a marketing strategy for your practice that will reach the right people and bring them […]
Accessibility is essential for modern web design. As a dentist, it’s important that all patients can find your website and access the information on it. Not only should your website be accessible, but accessibility should be a priority when designing and building your website. This ensures patients with disabilities can still access oral healthcare. Additionally, […]