Dental marketing is an already dynamic field, and with the introduction of AI, you can expect to see a lot of changes coming down the pipe. The question is, “How will AI change dental marketing?” Staying ahead of the curve may seem like a daunting feat, but keeping up to date with the latest trends […]
Your goal is to attract patients to your practice for their dental needs. It’s much easier to do that when your marketing is effectively managed. With a plethora of marketing channels to choose from, it can feel overwhelming to create a marketing strategy for your practice that will reach the right people and bring them […]
The dental industry seems to be changing all the time, especially when it comes to marketing. Using social media, such as Instagram, can be a great way to reach potential and existing patients if done the right way. Check out some of these amazing dental influencers and learn how to make your Instagram account the […]
Using Google to collect reviews is a great way to improve your practice’s brand awareness, revenue, and online credibility, among other things. Getting reviews doesn’t have to be complex—it just takes a little time and patience. We’re here to help. Setting Up Your Google Business Profile The first and most important step to earning reviews […]
As you might be aware, Google is the most accessed search engine in the world. It’s also the most-used website of any type. Keeping your dental practice relevant and in front of eligible leads means staying up to date with Google’s best practices and utilizing their tools that can help your SEO. One of the […]
Social media has become much more than just a way to stay connected with friends. Your social media presence is one of the marketing essentials for keeping your dental practice relevant. And a great way to reach new patients organically. But what is your true goal for social media? Do you have an established social […]
We can all agree the last two years have been challenging, but we are opening our arms to a fresh start in 2022. Whether you are just beginning your story or adding another chapter, a marketing strategy will enable you to succeed by engaging and connecting with clients before you’ve even brought them into your […]
Dentistry is one of the most important health care relationships that people have and although they know they should be having regular checkups, they also lead busy lives and booking their next appointment is not always top of mind. As a practice owner or Office Manager at a dental office, you need to be proactive, […]
When creating a marketing plan for your dental practice, it is essential to treat this strategy as an investment into your growth and not an expense you need to minimize. Without marketing, how do you attract your ideal patient? Without a strategy, how do you reach your goals? Creating a marketing strategy forces your team […]
If there is one thing the pandemic has taught you as a practice owner, it is probably the importance of patient communication. Communication tactics such as Social Media and Email Newsletters can help your practice take a more proactive approach with your messaging and tell your patients and prospects what they need to know. So […]
