Accessibility is essential for modern web design. As a dentist, it’s important that all patients can find your website and access the information on it. Not only should your website be accessible, but accessibility should be a priority when designing and building your website. This ensures patients with disabilities can still access oral healthcare. Additionally, […]
If you’re a dentist and haven’t started blogging as part of your marketing strategy, now is the time. A blog can do everything from building your brand to making you an industry thought leader, all while driving traffic to your website and increasing both your Google ranking and SEO. This is particularly true for dental […]
Did you know that, on average, a person decides in 3–5 seconds once they’ve clicked on your website whether it’s worthwhile to read or to move elsewhere? It’s not enough to simply get a person on your webpage to turn a visitor into a patient. You must have a unique website that seizes and maintains […]
As you might be aware, Google is the most accessed search engine in the world. It’s also the most-used website of any type. Keeping your dental practice relevant and in front of eligible leads means staying up to date with Google’s best practices and utilizing their tools that can help your SEO. One of the […]
SEO. You know it’s important. Especially for a dental business. But what are the best strategies to improve your online visibility and rank higher on search results? Search engines are the driving force behind most of your website traffic. Effective search engine optimization (SEO) is essential for gaining online exposure and capturing new market share. […]
Your website is an extension of your brand and a platform to share your practice with the community. But it’s also one of the most powerful tools you have for driving business. A website is only as good as its ability to turn online visitors into patients in your practice. Converting a website visitor into […]
Businesses around the globe are finally opening their doors after months of isolation and uncertainty. COVID-19 has put quite a strain on business owners, but as we emerge from our homes and get back to work, we have to understand that this is a new world. So, as we gradually return to normal life, what […]
When you’re done reading click, you’ll have the understanding to make marketing decisions with confidence. […]
If you’ve spent any kind of time looking into digital marketing, you probably know something about SEO. Some people like to position SEO as a highly complicated science, while others treat it like some kind of mystical art. The truth is that it’s somewhere in between, and it’s something that you can do for yourself. […]
Too many dental practices approach their marketing strategy like they would approach a pinata; blindly swinging at their target and hoping that something produces results. Trying different methods and focusing your energy on various platforms at random times is better than nothing, but it’ll never give you the same results that an organized and calculated […]
