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SmileShop Dental Marketing Acquires Dental Growth Strategies

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POD Marketing has acquired Dental Growth Strategies, a Calgary-based agency specializing in dental practice marketing—providing various solutions including website development, digital advertising, and social media management. The newly acquired Dental Growth Strategies brand will fall beside POD Marketing’s current dental division, SmileShop Dental Marketing.

“We are exceptionally excited to bring Dental Growth Strategies into the POD Marketing family. Their experience, expertise, and incredible client relationships in the dental industry will undoubtedly bolster the performance and client experience for our SmileShop Dental Marketing division.” 

POD Marketing President, Kevin Wilhelm.

Dental Growth Strategies was founded in 2003 by industry expert and entrepreneur Trent Wehrhahn. Early in this journey, Wehrhahn identified a unique opportunity within the dental sector, securing exceptional results for one of their first clients, who happened to be a dental office. This success laid the groundwork for specializing exclusively in dental marketing. Dental Growth Strategies has since evolved into a full-service agency, offering comprehensive marketing solutions that empower dental practices to thrive.

Under this new alignment, Wehrhahn will continue his role with Dental Growth Strategies and assume the position of Head of Business Development for SmileShop Dental Marketing. Clients of both agencies can expect no immediate change in their service.

“We are very excited about joining forces with POD Marketing. This move combines two organizations with a similar commitment to excellence and vast expertise in dental marketing. This will enhance our service offering and bring the best of both worlds to our clients. Together, we are setting a new standard of excellence, combining our strengths to serve our clients with an even greater depth of resources, expertise, and innovation. We invite dental offices across North America to be part of this exciting journey.” 

Dental Growth Strategies CEO, Trent Wehrhahn

Jillian Nowak, appointed as POD Marketing’s Director of Mergers, Acquisitions, and Integrations, will spearhead the integration efforts. With extensive experience in sales and operations, Nowak’s deep understanding of business workflows and client engagement will be instrumental in merging both workflows without disrupting the existing successes of Dental Growth Strategies. This strategic acquisition aims to build upon the strengths of the two organizations, promising a robust future for clients and stakeholders.

About POD Marketing Inc.

Founded in 2014, POD Marketing is a dynamic force in the digital marketing landscape, as the umbrella company to 4 divisions. Recognized for an innovative approach and deep industry expertise, it manages a diverse portfolio of brands. POD Marketing seeks to be more than just a company, but a community where every member contributes to its collective success.

For more information, contact:

Jillian Nowak

Director, Mergers, Acquisitions, and Integrations

jill@podmarketinginc.com

www.smileshopmarketing.com

Written by Kevin Wilhelm

Kevin Wilhelm is a tenured marketing executive, having worked with hundreds of business owners on developing and executing strategic marketing plans. Co-Founder and President of SmileShop Marketing, Kevin brings years of experience in entrepreneurship, branding, advertising, marketing and, business operations to his dental clients. Kevin is a consistent contributor to industry magazines and online publications while travelling across North America to speak on marketing and human resource topics for private organizations and accredited industry conferences. His experience in starting and managing high growth businesses has attributed to his overall mindset of strategic business development for the clients we work with.

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