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Top Keywords You Need to Use for Your Dental Practice
Having an optimized online presence is crucial for getting new patients through your doors. The trick? Using the right keywords. At SmileShop Dental Marketing, we specialize in helping dental practices optimize their digital presence—including search engine optimization (SEO). To help you get started, we’ve put together a list of essential keywords that every dental practice […]
Top 4 Reasons Dentists Should Be Active On Social Media
Today, social media marketing has massive potential for businesses. Effective marketing on social media makes your business visible, creates awareness, and can drive revenue. But as a dentist, your goals are quite different from a retail business; you don’t need to convince people that they need to get their teeth checked. They already know that! […]
Manage Reviews The Right Way in 2021
Having positive online reviews is extremely important in the dental industry. Patients want to verify your quality of care before they are willing to trust you with their teeth! When searching for a local business, 82 % of people read online reviews. Plus, if you’ve been dawned with a negative review, it can deter up […]
How to Make Teledentistry Work For You
It was not that long ago when the act of connecting with someone over a video call was something you’d only see in Star Trek. But, as technology grew more connected than ever before, science fiction became science fact and making a video call became so simple, a toddler could do it. Enter telemedicine. Telemedicine […]
5 Strategies to Get Patients Back in Your Chairs in a Post-COVID World
Businesses around the globe are finally opening their doors after months of isolation and uncertainty. COVID-19 has put quite a strain on business owners, but as we emerge from our homes and get back to work, we have to understand that this is a new world. So, as we gradually return to normal life, what […]
Cause-Marketing for Your Dental Practice
In the age of social responsibility, it is important that you incorporate some form of giving back into your marketing strategy. This is often referred to as cause-marketing, a strategy that implements supporting a cause as a way to elevate your brand’s public perception. People now show a strong preference for businesses associated with a cause […]
2020 Website Trends
The essential components your website needs to stay relevant for 2020. It is important to view your website as a dynamic marketing tool. Technology changes quickly and your website can begin to feel out of touch over time. New features and styles are unveiled all the time, and the digital world moves FAST…very FAST. The […]
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