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Anatomy of a Marketing Strategy: What You Need to Know to Market Your Practice Effectively

Too many dental practices approach their marketing strategy like they would approach a pinata; blindly swinging at their target and hoping that something produces results. Trying different methods and focusing your energy on various platforms at random times is better than nothing, but it’ll never give you the same results that an organized and calculated…

My Website is Finished; Now What About SEO?

Recently, our Marketing Director Extraordinaire, Jill wrote a pretty detailed blog covering the strategies you can use to drive traffic to your website. Obviously, traffic is a crucial part of getting the return on the investment you’ve made in your side. Another crucial part of getting noticed and making the most of your website is…

My Website is Finished; What Do I Do Now?

Congratulations! You’ve invested the necessary time and money to build an attractive, effective, mobile responsive website that has all the right stuff to entice and build trust with potential patients. But… what comes next? Imagine your website is a physical store. You’ve built the location, you’ve decorated it, and you’ve stocked the shelves. But your…

What We Do.

Your practice deserves a marketing partner that understands your unique challenges and goals. Whether you’re just starting out or looking to elevate an established practice, our tailored strategies—from websites and SEO to social media and digital ads—are designed to attract more patients and drive growth. Explore how we can help your practice thrive.

What We Do.

Just like no two patients are the same, no two practices are the same.

At SmileShop Dental Marketing, we understand that there’s no one-size-fits-all solution. That’s why we create customized marketing strategies that work for you and your business. We’ll help you choose the tools you need to connect with your audience, grow your practice(s), and achieve your goals. 

Branding

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Branding

We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.

Digital Awareness Ads

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Digital Awareness Ads

Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.

Social Media Marketing

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Social Media Marketing

Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.

Email Marketing

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Email Marketing

Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.

Search Engine Optimization

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Search Engine Optimization

You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.

Website Development & Strategy

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Website Development & Strategy

Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.

We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.

let us show you how

Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.

let us show you how

Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.

let us show you how

Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.

let us show you how

You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.

let us show you how

Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.

let us show you how

You Know Dentistry. We Know Digital Marketing.

A beautiful website is a great start, but is it enough to stand out from the crowd?

Our 1:1 relationship-driven approach builds on what works for your practice and reaches out to a larger audience—an audience that you want to connect with.

This is what makes us Patterson Dental’s preferred marketing agency; we’re a full-service digital marketing agency offering expertise and supporting growth across multiple channels and practices.

Your success is our success. Now, let’s get to work.

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