Become a Trusted Local Practice.
In this episode of Behind the Smile, Hallie Sunstrum, Account Manager at SmileShop Dental Marketing, sits down with Dr. Ryan Warren and Dr. Lindsay Raoufi from Crystal Smiles to discuss how building strong community connections can strengthen patient relationships and support long-term practice growth.
From visiting local schools and daycares to creating exceptional patient experiences and fostering a welcoming team culture, they share practical ways dental practices can become trusted members of their communities. Whether you’re looking to deepen patient loyalty or stand out in your local market, this conversation is full of valuable insights and real-world examples.
Looking for help creating a community-focused marketing strategy? Contact SmileShop to learn how we can help your practice build meaningful local connections and grow with confidence.

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What We Do.
Your practice deserves a marketing partner that understands your unique challenges and goals. Whether you’re just starting out or looking to elevate an established practice, our tailored strategies—from websites and SEO to social media and digital ads—are designed to attract more patients and drive growth. Explore how we can help your practice thrive.

What We Do.
Just like no two patients are the same, no two practices are the same.
At SmileShop Dental Marketing, we understand that there’s no one-size-fits-all solution. That’s why we create customized marketing strategies that work for you and your business. We’ll help you choose the tools you need to connect with your audience, grow your practice(s), and achieve your goals.
We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.
Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.
Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.
Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.
You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.
Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.



