Build a team that helps your practice thrive.
Finding and keeping great team members has become one of the biggest challenges facing dental practices today. In this episode of Behind the Smile, SmileShop’s Sadie McInnes sits down with Casey Sharp and Carey-Ann Balkwill from Risio Institute for Digital Dental Education to discuss what’s shaping today’s hiring landscape and what practices can do to attract, hire, and retain exceptional team members.
From understanding what the next generation of dental professionals is looking for to building a workplace culture that stands out, this conversation is packed with practical insights for practice owners and managers looking to strengthen their teams.
Looking to attract top talent to your practice? Contact SmileShop to learn how strategic marketing can help you build a strong employer brand and stand out to future team members.

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What We Do.
Your practice deserves a marketing partner that understands your unique challenges and goals. Whether you’re just starting out or looking to elevate an established practice, our tailored strategies—from websites and SEO to social media and digital ads—are designed to attract more patients and drive growth. Explore how we can help your practice thrive.

What We Do.
Just like no two patients are the same, no two practices are the same.
At SmileShop Dental Marketing, we understand that there’s no one-size-fits-all solution. That’s why we create customized marketing strategies that work for you and your business. We’ll help you choose the tools you need to connect with your audience, grow your practice(s), and achieve your goals.
We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.
Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.
Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.
Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.
You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.
Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.



