
A Dentist's Guide to Traditional Marketing
Dental care is deeply rooted in the community, and traditional marketing still plays a critical role in reaching new patients and staying visible locally. This guide shows dentists how to use tried-and-true strategies like direct mail, billboards, and community sponsorships, while also connecting them to digital platforms for a seamless patient journey. With practical examples and ROI tips specific to dentistry, this resource helps you make traditional marketing not just relevant, but highly profitable for your practice.
You'll Learn
-
How to attract and re-engage patients using direct mail campaigns, print advertising, and local sponsorships.
-
Ways to differentiate your practice and show your “why” through outdoor ads and community connections.
-
How to tie traditional tactics to digital channels—like websites, social media, and email—for a stronger, trackable return on investment.

Download for Free Now!
What We Do.
Your practice deserves a marketing partner that understands your unique challenges and goals. Whether you’re just starting out or looking to elevate an established practice, our tailored strategies—from websites and SEO to social media and digital ads—are designed to attract more patients and drive growth. Explore how we can help your practice thrive.

What We Do.
Just like no two patients are the same, no two practices are the same.
At SmileShop Dental Marketing, we understand that there’s no one-size-fits-all solution. That’s why we create customized marketing strategies that work for you and your business. We’ll help you choose the tools you need to connect with your audience, grow your practice(s), and achieve your goals.
We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.
Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.
Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.
Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.
You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.
Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.