Let Us Introduce Ourselves.
SmileShop Dental Marketing exists to help people who help people.
As a vertical of POD Marketing—a full-service digital marketing agency specializing in medical niche marketing—we aren’t just passionate about helping you grow your business. We’re passionate about helping your patients live better.
Let us put it this way: you show up every day to help your patients smile—we show up to make you smile.
We’re proud to support those who put positivity into the world—yes, we’re talking about you! Let’s work together to turn your business goals into reality.
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A Culture That Leaves You Smiling.
SmileShop Dental Marketing is more than an agency.
We’re a community of doers, innovators, movers and shakers. We deliver the results you want, and we have a great time doing it. We’re inspired to support those who help others, and we believe that our collective focus on people makes us unique.
Be part of a culture that values teamwork, collaboration, and a genuine desire to make a difference in the dental community. Does that sound like you? We think so too.
Our Proven Process.
We understand the hard work and dedication you need to grow your business, but you don’t have to do it alone. Let an entire team of dental industry marketing professionals handle the heavy lifting for you.
Get deeper insights into your patients and competition, grow the services you want to offer, and take advantage of our expertise. Regular check-ins allow us to review your strategy, review the results, and find opportunities to make your business shine.
Best of all? You’re always in the loop. As your goals evolve or the market changes, we’ll continue to measure results and adapt your plan accordingly to optimize.
We embrace challenges, strive for excellence, and—most importantly—have your back. If you’re looking for a marketing partner who’s always around to lend a helping hand, you’ll find it in us.
Our Core Values.
Teamwork
We’re better together. We know we can accomplish more when we lift each other up. Our individual strengths and skills empower our team to raise standards, and the result is clear in our product. Together, we go above and beyond the norm.
Integrity
Integrity is consistency. It’s doing the right thing even when it’s challenging or no one’s looking. We hold ourselves accountable and refuse to compromise. We’re committed to a high standard of moral and ethical responsibility as individuals and as a company.
Positivity
Our team is solution-focused. We make lemonade out of lemons. We’re inspired to be better—for ourselves, our team, and our clients. Challenges are opportunities—and we do enjoy a cool glass of lemonade.
Initiative
Good is a stepping stone to great. We’re never satisfied with the standard. We’re excited by progress, continually challenging ourselves to climb higher. Our team is determined to optimize processes, products, and services. We strive to be a leader in our industry.
Meet Our Team.
A Message From Our President
I’m Kevin Wilhelm, and I have the honour of leading the incredible team at SmileShop Dental Marketing. Our mission is simple: to help dental practices like yours thrive by reaching not just more patients but the types of patients you want to see.
How? Through forward-thinking marketing strategies, innovative website experiences, and a client-first mentality that keeps you top-of-mind.
Each of us at SmileShop brings a unique set of skills to provide marketing that just works. From creative designers to data analysts, everyone here works collaboratively to make your success our priority.
Meet the teams behind the magic and glimpse the journey that awaits you at SmileShop Marketing.
Kevin Wilhelm
President, SmileShop Dental Marketing
A Message From Our Head of Business Development
I’m Trent Wehrhan, and I am the Head of Business Development for Smileshop Dental Marketing.
I started my marketing journey the same way many people do: feeling frustrated in a long-time sales position at a large multinational company. After earning almost every award available, I found that switching gears from cold-calling to marketing was the only way to efficiently make more sales.
By focusing on a single industry, we can provide better services, better experiences, and, of course, better results.
After purchasing marketing agencies, starting our own, and spearheading a vast array of successful marketing campaigns, I’m here to help SmileShop Dental Marketing and our clients make a real difference in the lives of your patients.
Trent Wehrhahn
Head of Business Development, SmileShop Dental Marketing
Account managers are your go-to people, and you have direct access to them. They get to know the heart of your business, identifying solutions that will benefit you most. They work alongside other team members to help you reach your goals.
Websites have many moving parts; it takes a team to create an exceptional site. Your website fulfillment manager is your website team’s coordinator, ensuring all the parts come together on time and get results.
The way your practice looks says a lot about you. It’s the first impression of your brand, and if done right, it can create a positive and lasting one. Our graphic designers work with you to add flair and function to your website design and carry that through every bit of marketing collateral. Drawing inspiration from your values, environment, and brand, they’ll capture a look that is unique to you.
Your content is your voice. Our content & SEO teams write custom content that speaks your patients’ language and expresses your message. We work to make your content accessible, engaging, and compliant with rules set by regulatory bodies.
Our team understands the science and art behind digital marketing. From building and managing to collecting and investigating, they’re your brand’s eyes and ears. Our digital ad specialists are your campaign champions.
Your practice has fans. You’ve worked hard to earn awareness, and you want those fans engaged. Our email marketing and social media teams connect with your patient, keeping your brand top of mind.
Optimization happens behind the scenes, and it’s how the right people see your message. Our team uses their technical skills to enhance marketing effectiveness so you get the most out of your time and money.
These are the people who inspire our people, the leaders who make us our best selves. From supporting to innovating, our executive team is the wind in our sails.
Discover Our Solutions.
Want to take a closer look at what we do? Check out our recent work to see how we bring together intuitive design, expert content, and user experience to create marketing solutions that work.
Marketing That Makes You Smile.
Why are we the right fit for you?
We’re glad you asked.
As your digital marketing virtuosos, it’s our mission to keep your business moving forward, not catching up on the basics. From general dentistry to orthodontics and beyond, we’ll work together to make your practice stand out.
What We Do.
Just like no two patients are the same, no two practices are the same.
At SmileShop Dental Marketing, we understand that there’s no one-size-fits-all solution. That’s why we create customized marketing strategies that work for you and your business. We’ll help you choose the tools you need to connect with your audience, grow your practice(s), and achieve your goals.
Branding
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Branding
We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.
Digital Awareness Ads
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Digital Awareness Ads
Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.
Social Media Marketing
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Social Media Marketing
Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.
Email Marketing
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Email Marketing
Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.
Search Engine Optimization
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Search Engine Optimization
You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.
Website Development & Strategy
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Website Development & Strategy
Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.
We can help with everything from brand refinements & logo designs to all-in-one brand packages for multi-practice organizations.
Get in front of the right audience. As a Google Premier Partner, our team offers unique insight into optimizing your digital awareness strategy.
Earn your audience’s attention with an elevated online presence. We use social media to tell your story, connect with your audience, promote engagement, & build loyalty.
Promote your offerings & stay top of mind with targeted content & unparalleled design. Our email experts send impactful content directly to your patient’s inboxes.
You show up for your patients every day—you should show up in search results too. Our adaptive SEO specialists help increase your visibility with the right audience.
Let’s turn visits to your website into visits to your practice. We’ll work with you to build a customized plan that represents your unique practice & helps you achieve your goals.
Decrease your response times without the generic messaging. Our team combines creativity & efficiency, automating your messaging with a personal touch.
You Know
Dentistry.
We Know
Digital Marketing.
Let us support your business goals.
Grow Your
Dental Practice.
A beautiful website is a great start, but is it enough to stand out from the crowd?
Our 1:1 relationship-driven approach builds on what works for your practice and reaches out to a larger audience—an audience that you want to connect with.
This is what makes us Patterson Dental’s preferred marketing agency; we’re a full-service digital marketing agency offering expertise and supporting growth across multiple channels and practices.
Your success is our success. Now, let’s get to work.
We Made Them Smile.
The Google AdWords product has been so effective for my business. There are no hidden fees built-in, and I know exactly what my media budget and management budget are. I can easily see the results and leads that are being generated through my dashboard and can scale my media spend up and down when I need.
Dr. Kevin Hamm
Southgate Dental Centre
I have been happy with the outstanding customer service and support I have received from SmileShop Dental Marketing. The company uses up-to-date technology and marketing platforms and always provides me with detailed information regarding tracking and the progress of my marketing campaigns. I have been thrilled with the design of my website. It is modern and accurately represents my practice. When SmileShop Marketing says they are industry experts, they mean it!
Jessica Dick
Otara Dental
Love working with Sadie McInnes and the rest of the team. They are prompt, caring and just genuinely want your business to succeed. Highly recommend them!
Dr. Sipra Gohel
Genesis Dental
What We Do
Resources
Our Approach
- Phone: +1 855-234-0032